Motion Graphics & Edit
This campaign revolved around the idea that breast cancer is an illness suffered by people in very different ways. By introducing a variety of 'shades of pink', more people's stories could be represented and heard.
The illustrations for the film were completed externally, then I edited the narration and created the animation. The client wanted to use a watercolour style with paper textures to bring the women's stories to life. This video was one of three videos we delivered for Roche.